On August 2, 2007, there was a thread on Radio-Info.com devoted to discussing Project 9-6-1's Giant Brian Show. Funny thing, the show hadn't yet debuted. For those not familiar with Radio-Info.com, it's a poorly moderated message board mostly used by radio industry people to slander other radio industry people. Today someone posed the question "So Where is Giant Brian?" While I sort of hate to put an end to the clueless speculation that has followed, I posed a similar question to Chris Williams, Programming Director of Project 9-6-1, shortly after the August 2nd post. Here was his response:
I'll announce the date when we are fully staffed and have done our off air work. I don't know where dates keep coming from, but I've never given a date for the launch. To do it right is a process and the pre-production period is the most critical. Hey, I'm beating the guys across the street with just music now! I'm in no rush to get a show on just for the sake of getting a show on. This is going to be a very patient organic, naturally developing process on and off the air.